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After Sales in Yachting - where the decision for quality is truly noticeable

  • Writer: Jürgen Dobner
    Jürgen Dobner
  • Sep 2, 2025
  • 2 min read

Updated: Oct 16, 2025

What after sales really means and why it goes far beyond technology.


After Sales means we stay by your side when others have long since moved on


For many, after sales A number in the system, a form that will be answered when time allows. For us, it's part of our philosophy —and our responsibility. Anyone who takes delivery of a yacht from us not only receives a high-quality vessel, but also the promise that we'll be there for them afterward.


It could be a technical detail that suddenly presents a challenge in practice. Or a crew that feels unsure on their first few trips. Or even just a quick phone call to check: "Are we doing this right?"


It's precisely in these moments that we see what after-sales truly means: staying present, even when the schedule is full. Taking time, even if it could be done more quickly. And showing understanding, because we know what the first trip feels like—with all its joy, but also with new questions.


After Sales means being there for you even after the purchase – with questions about your yacht and life on the water.

Anyone can sell. Perseverance is our benchmark.


Closing a sale is quick when the numbers are right. But relationships aren't built on numbers. They grow through trust, and that doesn't happen in the salesroom, but out there, where reality begins. On the water, in 15 knots of wind, when the autopilot suddenly quits or the radio goes haywire.


In precisely these situations, good after-sales service is n't just an add-on; it's the difference between stress and peace of mind. And it's the reason our customers come back. Not because everything always runs perfectly, but because they know we're there when it matters.


A man secures a yacht at the dock during sunset, adjusting the mooring lines along a waterfront promenade.

After Sales means that you don't have to explain yourself because we already understand you


Living with a yacht isn't a one-time project. It's a process, an adventure. And yes, sometimes a challenge. We accompany you on this journey not just because it's our job. We do it because we know what life on the water is like. Because we've been stranded in storms ourselves. Because we know what uncertainty feels like and how much a good contact person can calm you down in such moments.


After Sales at Dobner Yachting means, "You're not alone." You can rely on us being available. That we'll find solutions. And that we won't stop asking, "How are things going for you?"


Simply buying is easy. Moving on with a good feeling is what matters.


When you buy from us, you get more than just technology, features, and design. You get a connection and a promise. We don't just accompany you through your purchase, we accompany you through it.




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